2022 FIFA World Cup
Development and delivery of vehicle rate cards and supply for tournament participating members, teams, and their associated entourage.
Client
FIFA and Coca-Cola
Location
Doha, Qatar
Services
Vehicle Supply and Management
Context
Qatar hosted the 2022 FWC. There was a significant lack of transport resources in-country which left Q2022 exposed in trying to supply vehicles for critical participating groups.
Six Degrees was awarded the PMA Rate Card project to supply a variety of vehicles to participating member associations, including the teams, their friends & families, football governing bodies and commercial affiliates.
What we did
Established a strong and robust supply chain in the region and successfully imported the requisite volume of vehicles into Qatar. Identified and audited various potential suppliers. Supplied and managed various vehicle types to PMAs prior to and throughout the tournament. Worked with clients to determine the most appropriate fleet offering, with sustainability and efficiency informing decision making.
I can’t thank you enough for all your amazing work on this event and I hope we have similar times ahead! Please keep in touch – we have a world full of global events to conquer.
Mica Wong, Global Hospitality and Brand Experiences Director, Coca-Cola
Conclusion
Successful delivery for a variety of clients.
Credits & Collaborations
People
James
John
Catherine
Stevie
Chole
Ryan
Michael
